Browser.ai
Flagship Tool

Competitive Benchmark

Compare your site against competitors with detailed metrics. Know where you lead, where you lag, and what to improve.

Sample Comparison

MetricYour SiteCompetitor 1Competitor 2
Performance Score85/10072/10091/100
First Contentful Paint1.2s2.1s0.9s
Time to Interactive3.4s4.8s2.9s
Accessibility Score92/10078/10085/100
Mobile Usability88/10095/10082/100

What You Can Compare

Performance Comparison
Compare Core Web Vitals, load times, and performance scores across sites.
UX Analysis
Compare navigation patterns, page structure, and user flows.
Accessibility Audit
Compare WCAG compliance and accessibility across competitors.
Trend Tracking
Track how competitors change over time with scheduled benchmarks.

Competitive Analysis Tools

9 tools for full competitive analysis. Most are in all tiers. Enterprise adds deep cognitive intelligence.

Tool
Local MCP
Demo
Enterprise
competitive_benchmark

Compare UX, performance, and accessibility across competitor sites

empathy_audit

Audit accessibility with disability personas on mobile and desktop

agent_ready_audit

Test AI-agent friendliness with mobile and desktop emulation

ab_comparison

Visual and semantic comparison of two page variants or competitor pages

visual_regression

Catch visual changes between test runs or competitor updates

cross_browser_test

Test across Chromium, Firefox, and WebKit for consistency

perf_baseline

Capture performance baselines for tracking over time

perf_regression

Detect performance regressions against baselines

marketing_competeEnterprise

Deep competitive analysis with cognitive journeys across personas

Local MCP: npx cbrowser mcp-server ·Demo: demo.cbrowser.ai ·Enterprise: Contact for access

Enterprise: Cognitive Competitive Intelligence

Go beyond metrics. marketing_compete runs cognitive journeys with real personas. Find out why users might prefer competitors.

Persona-Based Comparison
Run the same personas on your site and competitors. See which site converts better for each audience.
Friction Point Analysis
Find where competitor UX is smoother. Get insights like "competitor's checkout has 2 fewer fields, reducing friction by 40%."

Parameters

ParameterTypeRequiredDescription
urlstringRequiredYour site URL
competitorsstring[]RequiredArray of competitor URLs
metricsstring[]OptionalMetrics to compare (default: all)
viewportstringOptionalmobile | desktop | both (default: both)
pagesstring[]OptionalSpecific pages to compare (e.g., /pricing, /features)

Example Output

{
  "benchmark": {
    "your_site": "https://example.com",
    "competitors": [
      "https://competitor1.com",
      "https://competitor2.com"
    ],
    "date": "2026-02-11T08:00:00Z"
  },
  "results": {
    "performance": {
      "your_site": { "score": 85, "fcp": 1.2, "lcp": 2.4, "cls": 0.05 },
      "competitor1.com": { "score": 72, "fcp": 2.1, "lcp": 3.8, "cls": 0.12 },
      "competitor2.com": { "score": 91, "fcp": 0.9, "lcp": 1.8, "cls": 0.02 }
    },
    "accessibility": {
      "your_site": { "score": 92, "issues": 3 },
      "competitor1.com": { "score": 78, "issues": 12 },
      "competitor2.com": { "score": 85, "issues": 7 }
    }
  },
  "insights": [
    "Your FCP is 43% slower than competitor2 - optimize critical rendering path",
    "You lead in accessibility with 92/100 score",
    "competitor1 has better mobile usability - review their responsive patterns"
  ],
  "recommendations": [
    "Implement lazy loading for below-fold images",
    "Consider using a CDN like competitor2",
    "Add skip-to-content link for accessibility parity"
  ]
}

Related Documentation

Know your competition

Benchmark against competitors. Find opportunities to win.