Test Like Real People
Every user thinks differently. A 65-year-old retiree, an impatient teenager, and someone with motor tremors will each experience your signup flow in fundamentally different ways.
Stop testing with one mindset. CBrowser lets you simulate dozens of cognitive profiles so you see what each user type actually encounters.
Create a Persona26 Cognitive Traits
Each persona is defined by a unique combination of these research-backed traits. Every trait is a value from 0 to 1 that shapes how the simulated user perceives, decides, and interacts.
patienceHow long the user waits before giving up
riskToleranceWillingness to click unfamiliar UI
comprehensionAbility to understand complex text
persistenceObstacles pushed through before quitting
curiosityDrive to explore beyond the obvious path
workingMemoryCapacity to hold multiple pieces of info
readingTendencyHow thoroughly text is read vs. scanned
resilienceRecovery speed after errors or confusion
selfEfficacyConfidence in completing digital tasks
satisficingPicks first "good enough" option vs. optimizing
trustCalibrationHow quickly the user trusts a site
interruptRecoveryResuming tasks after distraction
informationForagingSkill at following information scent
changeBlindnessLikelihood of missing UI changes
anchoringBiasFirst number seen influences decisions
timeHorizonInstant results vs. investing in setup
attributionStyleBlames self or site when things fail
metacognitivePlanningPlanning multi-step tasks ahead
proceduralFluencySpeed with familiar UI patterns
transferLearningApplying knowledge from other sites
authoritySensitivityResponsiveness to trust signals
emotionalContagionHow site tone affects user mood
fearOfMissingOutSusceptibility to urgency signals
socialProofSensitivityInfluence of reviews and ratings
mentalModelRigidityDifficulty with unexpected UX patterns
siteFamiliarityPrior experience with this specific site
Built-in Personas
Start with these pre-calibrated profiles. Each one is built from real behavioral research and ready to test your site immediately.
first-timerpower-userelderly-usermobile-userimpatient-usercognitive-adhdmotor-impairment-tremorlow-vision-magnifiedPlus 13 more personas covering screen reader users, color blindness, dyslexia, anxiety, and other accessibility profiles.
Create Your Own
Built-in personas are a starting point. Your users are unique. Two ways to build a custom cognitive profile that matches your actual audience.
"A budget-conscious parent shopping on their phone during a lunch break. Short on time, comparison-shops heavily, and won't buy without reviews."
CBrowser maps the description to trait values, sets patience low, socialProofSensitivity high, and satisficing to 0.8.
Each answer calibrates multiple traits simultaneously, producing a statistically coherent profile.
10 Motivational Values
Traits describe how a user behaves. Values describe why. Based on Schwartz's Theory of Basic Human Values, these 10 motivational values modulate how personas interpret content and make decisions.
Driven by personal success and demonstrating competence
Motivated by care for people they know personally
Acts within social expectations, avoids disruption
Seeks pleasure, enjoyment, and sensory satisfaction
Values social status, prestige, and control over resources
Prioritizes safety, stability, and predictability
Independent thinking, creativity, freedom to explore
Drawn to excitement, novelty, and new challenges
Respects customs, heritage, and established ways
Cares about social justice, equality, and the environment
A user who values Security will hesitate at unfamiliar payment flows. A user who values Stimulation will click every new feature announcement. Values shape the journey without changing the interface.
What You Learn
After running a persona test, you get quantified results that tell you exactly where each user type struggles and what to fix.
Create Your First Persona
Describe a user in plain English and get a full cognitive profile in seconds. Then run a journey and see your site through their eyes.
Create a PersonaRelated Capabilities
Choose Your Plan
Start free. Upgrade when you need mobile device testing, full-page scope, per-site analytics, and more.
$0/month
- 38 MCP tools
- 1 site, 50 credits/month
- Viewport-only analysis
- Custom persona creation
- Schwartz value modulation
- 26-trait cognitive profiles
$49.99/month
- 97 MCP tools (all cognitive + visual)
- 1 site + 2,000 credits/month
- Viewport + full-page scope
- Mobile/tablet device emulation
- Analytics dashboard + CSV/PDF export
- Custom persona creation
- Schwartz value modulation
- 26-trait cognitive profiles
Custom
- 120 tools (marketing + stealth + security)
- 10 sites + 10,000 credits/month
- Geo proxy testing (12 regions)
- SSO/OAuth integration
- Custom persona creation
- Schwartz value modulation
- 26-trait cognitive profiles